Tracs

TRACS | The Arts of Speaking and Writing

The Arts of Speaking & Writing

Two of the most important skills for a leader or manager are to face an audience and speak and to communicate effectively in writing whether in official correspondence, emails or professional reports. These two skills are also extremely challenging and daunting. To be perceived as a powerful speaker and writer clear thinking, ample preparation and continuous practice are the keys.

Preparing for the presentation is the most important stage of the process of speaking effectively. You need to breakdown the task into manageable steps so that you are able to address the relevant issues at the appropriate time. Similarly, writing with power, grace, dignity and impact takes time, careful thought and meticulous revisions. With practise you can do both very well.

Course Details

Business Coach: Dr. Athar Mansoor

Duration: 2 Days

Timing: 10:00 am to 05:00 pm

Course Fee: PKR 30,000 per participant inclusive of lunches and refreshments

Breaks: Coffee /Tea (11.30 am to 11.45 am & 3.30 pm to 3.45 pm)

Lunch/Prayer: 01:00 pm to 02:00 pm

Course Contents

Planning your speech

  • Defining substance and style
  • Determining your purpose
  • Preparing your speech

Improving your confidence

  • Improving your delivery
  • Using notes
  • Gaining confidence

Writing reports

  • Planning your report
  • Writing the report
  • Dividing your report into sections

Delivering your speech

  • Improving your delivery
  • Ways to keep your audience interested
  • Presenting virtually

Becoming a better writer

  • Organizing your writing
  • Writing for clarity
  • Making your writing come alive
  • Meeting your reader’s needs

Writing a business letter

  • Writing successful letters
  • Showing interest
  • Hitting the right tone

Using email and instant messaging effectively

  • Reducing your emailing time
  • Developing good email habits
  • How to use instant messaging
  • Messaging and testing

Developing visual support

  • How does visual support help?
  • Using visuals effectively

Planning your speech

Preparing your speech

Delivering your speech

Defining substance and style

Determining your purpose

Developing visual support

Improving your confidence

Improving your delivery

Ways to keep your audience interested

Presenting virtually

Writing for clarity

Showing interest

Becoming a better writer

Organizing your writing

Making your writing come alive

Meeting your reader’s needs

Writing a business letter

Writing successful letters

Hitting the right tone

Messaging and testing

Writing reports

Reducing your emailing time

Dividing your report into sections

Developing good email habits

Gaining confidence

Using email & instant messaging effectively

Planning your report

Your Business Coach

Dr. Athar Mansoor

Dr. Athar Mansoor is the CEO of TRACS (Training, Resourcing and Consulting Services) and lead faculty for various programs of management. He is also working as a consultant to the faculty of Business School at Hong Kong University of Science and Technology on AI manpower for Fintech in Hong Kong. He has a vast academic and professional experience – private and public sector – and lived and studied in Australia, Europe, Hong Kong, Pakistan, Singapore and USA at prestigious universities. He has been educated at Lahore University of Management Sciences, National University of Singapore, University of Sydney, Michigan State University, Hong Kong University of Science and Technology, Harvard Kennedy School, INSEAD Business School and IDEA League Universities of Europe for postgraduate education. Dr. Athar is a regular speaker at many international forums in East Asia and North America on topics of global and national importance. He is passionate about helping others realize their dreams and works closely with clients for achieving their true potential.

Empower Your Leadership Journey

Course Lead




Dr. Athar Mansoor
(Ph.D., Hong Kong University of Science and Technology)

Dr. Athar is the CEO of TRACS and lead management consultant for corporate and public sector. He heads the executive education portfolio and leadership programs at TRACS. He is also working on international consulting projects related to artificial intelligence and big data in Asia Pacific region. 

He has a vast academic and professional experience and lived and studied in Australia, Europe, Hong Kong, Pakistan, Singapore and USA at prestigious universities. He has been educated at National University of Singapore, University of Sydney, Michigan State University, Hong Kong University of Science and Technology, Harvard Kennedy School, INSEAD Business School and IDEA League Universities of Europe for postgraduate education. 

Dr. Athar is a regular speaker at many international forums in East Asia and North America on topics of global and national importance. He is passionate about helping others realize their dreams and works closely with clients for achieving their true potential.